earth music & ecology

CIA Inc. provided a new marketing strategy, brand identity and shop design for Earth Music & Ecology’s urban and suburban stores. After one year, the company was successful in achieving 138% growth and 30 billion yen annual sales. As we define and clarify their current issues through mid-to-long term branding strategy and market research, the business continues to show strong growth for over 10 years. Our solutions for their new store standards and roll-out planning was established in collaboration with Jun Aizaki of crème design in New York.