Motovelo

Total branding for specialized electric bicycle store

CIA worked on total branding for “Daikanyama Motovelo,” a collaborative project between Ogiyama Shokai, specialized electronic bicycle store, and CCC, a group company managing TSUTAYA. CIA Inc. provided the entire retail branding for this store, including brand naming, store design, website design, uniform, and shop cards. This project allowed Motovelo to maximized their relevance and core value— the brand which handles entire domestic electric bicycles brands and provide custom made services.